Project 2020: Designing the Healthy Middle Age Man — Deciding The Strategy

Step 1: Framework

In true strategy nerd style, I have created a framework called The Athlete’s Scorecard™ (in the spirit of the Balanced Scorecard) to capture all the elements which contribute to my overall goals.  There are 7 perspectives overall, and the first 2 primary categories that are typical drivers for athletes and overall health & fitness goals: The Animal (body and mind) and Competition (events, or self challenges)–we are normally chasing one or both of these items.

Next, to enable these two output areas, there are 3 action categories of Nutrition, Fitness, and Logistics & Life Integration.  Finally, to enable all the work to be accomplished I have the 2 last perspectives called Support System (coaches, teachers, cheerleaders, and other lifestyle support that enables time spent on health and fitness) and Equipment and Environment, your sports equipment, training environment, and training data collection

In the next steps, I’ll use this structure to help guide goals into actions.

Step 2: Goal Details and Gap Analysis

Below are my 5 main goals mapped out into details on the framework.  Now for a reality check…how far away am I from reaching these goals?  Have I taken on too much change at once?

After analyzing the gap for each goal, I label the amount of change (either actual physical work or mental habits) needed.

  • Run the Animal means I just need to maintain my current state
  • Change the Animal means I have work to do
  • Transform the Animal requires that I spend an extraordinary amount of effort, attention, motivation, habit change, and monitoring to accomplish

Overall for Project 2020, I have quite a number of Transform areas, but lucky for me that they are all are related, and while I have Change goals in other areas of my life, there are no other Transformation goals. 

Step 4: Deciding Strategy and Key Success Factors

A strategy is simply* the collection of high level DECISIONS on how YOU will win your goals. Many of us have the same or similar goals, but we are all at different starting places, and have different qualities, strengths, weaknesses, limitations and preferences; hence we all need a different strategy. The key success factors below (in grey) are items which I’ve identified will support (individually) me to my goals (in blue).

*When it comes to defining strategy, the basics are not always so clear. These are some of the things that are not a strategy (a mix of athlete and business terms here): action/training plans, roadmaps, metrics/KPIs, targets, org charts, resource mixes, skills, weekly/yearly training volumes, training phases, operating models (these are all downstream of a strategy); and vision/high level goals, mission, values (these are all upstream of a strategy).

Step 5: Measures

In order to get to a roadmap and action plan, I need to define how I will measure each of the goals and success factors. This is certainly the most tedious part of the overall planning but key to setting targets and progression.

The Animal Category

Competition Category

Fitness Category

Nutrition Category

Logistics Category

Equipment & Environment Category

Support Category

Next: Roadmap & Action Plan
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