Decide the Strategy

Project 2018: Designing the Middle Age Man — Creating The Strategy

In true strategy nerd style, I have created a framework called theAthlete’sScorecard™ (in the spirit of the Balanced Scorecard) to capture all the elements which contribute to my overall goals.  There are 2 primary categories that are typical drivers for athlete/health goals: The Animal (my body and mind) and Competition (events, or self challenges)–we are normally chasing one or both of these items.

To support these two output areas, there are 3 action categories of Nutrition, Fitness, and Lifestyle & Logistics.  Finally to enable all the work to be accomplished I have 2 last perspectives called Support (other people, gaining knowledge, etc) and Equipment and Environment.

Project 2018: Framework

While I have both Animal and Competition goals, for this year’s project, I’ve chosen The Animal as the lead/top category.  The main reason to do races in 2018 is motivation to keep on track for my body and health goals.  In future years, I might have Competition as the lead with the body in support.

I’ve failed myself before thinking that the main goal was to do “X” race, when what I really wanted was to fit into those smaller size jeans getting dusty in the closet–wrong perspective leading to wrong focus and actions.  I did well in the event, but the jeans went unworn.

In the next steps, I’ll use this structure to help guide goals into actions.

Here are my 3 main goals mapped out into details on the framework.  It appears to be quite an overwhelming amount of work to manage, but Healthy Habits are input tasks to be done also beyond other goals beyond this year.  Most years I wouldn’t have these inputs as high priority, but tough times call for tough measures.

Project 2018: Goals into  theAthlete’sScorecard™ 7 Perspectives

Now for a reality check…how far away am I from reaching these goals?  Have I taken on too much change at once?

After analyzing the gap for each goal, I label the amount of change (either actual physical work or mental habits) needed.  Run the Animal means I just need to maintain my current state.
Change the Animal means I have work to do.
Transform the Animal requires that I spend an extraordinary amount of effort, special attention, motivation, habit change, and monitoring to accomplish.  If I have too many items in the Transform area, I probably need to revisit my goals, or at least extend the timeline of the goals.

Naturally, these goals need to be put into perspective with the rest of my life, which also has Run, Change, and Transform wish lists.

Project 2018: Gap Analysis–Amount of Change Needed to Reach Goals

In the case of Project 2018, I have quite a number of Transform areas, but lucky for me that they are all are related.  For example, if I transform my Fitness area, then the race and weight goals should not be so difficult.  This realization helps me to focus on what to count as success day to day.


The next step leading to the action plan is to flush out any missing support items which are critical for supporting the goals.  Since the Daily Habits goal has many actions that help out the other goals, not many new items are needed, but a few are identified: (in blue)

Project 2018: Strategy Map with Key Success Factors

Finally, each goal and key success factor is connected with at least 1 measure that I can execute against:

Project 2018: Metrics and Targets

Next: Action Plan and Roadmap
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